by Robin Frederick, author of “Shortcuts to Hit Songwriting”

The title of a song is almost always a featured line in the song itself, often the first line or last line of the chorus, making it the line that listeners remember long after the song is over.

A good title is intriguing, evocative, and memorable. The best titles sum up the heart and soul of a song, recalling the whole experience for listeners, making them want to go back and listen again.

Keep it brief. Long titles can work but may be difficult for listeners to remember. These longer titles may be familiar phrases (”I Just Called to Say I Love You” “I Don’t Want to Miss a Thing”) which are easy to recall. To be safe, stick to five words or less.

Make a statement. One way to be memorable and catch listeners attention is to write a title that makes a strong statement. Nickelback’s “Gotta Be Somebody” is a good example. There’s a sense of urgency built into this phrase, giving the singer something to dig into emotionally.

Use an Intriguing phrase. Beyonce’s recent hit “If I Were a Boy” does exactly that. Don’t you want to know what Beyonce would do if she were a boy? Sure, you do! So the title makes you want to hear the song. Shinedown’s “The Sound of Madness” also has an intriguing title. What does it mean? What does madness sound like? What is this song going to be about?

Try an evocative image. A song title like “Mud On the Tires” works because it’s loaded with associations. The title of this Brad Paisley Country hit features an image that suggests off-roading fun, maybe a wild ride through the fields, or drive to a hidden fishing hole, all of which evoke fond memories and desires in this audience. If you choose a title like this, be aware of your listeners’ expectations and keep them in mind when writing.

Action words add drama and energy. If your title feels like it’s just sitting there, try phrasing it in a more active way. Instead of “I Love You,” try something like “Throw My Arms Around You.” Not only does it replace a familiar statement with an fresher one, it adds the energy of the word “throw.” It also suggests questions that your lyric can answer: What’s the situation? Why does the singer want to do this? How will it feel? How will the other person react?

As most songwriters know, there are many songs with the same (or very similar) titles. Make yours stand out from the crowd by using one of these techniques!

For songwriter tips, games, and hit song analysis, check out my web site: http://www.robinfrederick.com

(c) 2009. Based on “Shortcuts to Hit Songwriting: 126 Proven Techniques for Writing Songs That Sell” by Robin Frederick. Available at Amazon.com.

by Robin Frederick (author of “Shortcuts to Hit Songwriting”)

It can be tough to find the balance between giving listeners too much information too quickly and not giving them enough or repeating information they’ve already heard.

As you write your verses and bridge, keep the path through your song clear. Make sure things are moving forward, not going in circles or repeating the same thing over and over.

Here are some development paths your song might take. Notice that each path leads the listener into and through a situation, keeping the momentum rolling forward and giving new information as it goes along.

The chorus is integrated into the song as a natural extension of the verses and bridge. (The vast majority of hit songs are written from the point of view of the singer—the first person “I”—so I’ll use that approach in these examples.)

Path #1 – Deal with a problem.

Verse 1: This is the problem.
Chorus: Here’s how I feel about it.
Verse 2: This is what I tried to do about it.
Chorus: Here’s how I feel about it.
Bridge: This is how I hope to find a way through this.
Chorus: Here’s how I feel about it.

Path #2 – Give us a history.

Verse 1: I remember the great beginning of our love.
Chorus: This is what it felt like.
Verse 2: Things changed. Everything is different now.
Chorus: This is what it felt like.
Bridge: Can we get back to the way things were?
Chorus: This is what it felt like.

Path #3 – Build it up.

Verse 1: I took a chance.
Chorus: Now my life has changed.
Verse 2: I risked everything for happiness.
Chorus: Now my life has changed.
Bridge: It was worth it.
Chorus: Now my life has changed.

You can find more development paths by listening to well-written hit songs. You’ll notice that some songs share similar paths. It’s how the path is personalized by the songwriter that makes it unique and gives it strength. A path is just the outline of a song. How you flesh it out is up to you. Make each path your own with the details and emotions of your specific situation and characters.

Based on “Shortcuts to Hit Songwriting” by Robin Frederick. Available at Amazon.com. Copyright 2009 Robin Frederick. All rights reserved.