126 Shortcuts to take your songs from good to great!

Posts Tagged ‘radio’

Write Your Songs in a Genre

Tuesday, December 23rd, 2008

Robin Frederick (author, Shortcuts to Hit Songwriting)

 

Most of the time, when you start a song, you’re thinking solely about what you want to say, and that’s the best way to approach your songwriting. However, by keeping a little corner of your brain focused on the genre you want to write in, you can add strength to your song, the kind of strength that could help your song find its audience.

 

Like ice cream, songs come in different flavors: strawberry, chocolate, peach, and rocky road. And, like ice cream flavors, there are very real differences between the four mainstream music genres — Country, Pop, Rock, and R&B/Soul — and each one appeals to a different audience. 

 

So, why is this important to you as a songwriter?

 

When listeners tune into a radio station that plays Country music, they expect to hear a range of songs that share a certain sound. Jazz stations play something that sounds different from the Country music station. Listeners who tune in to a Jazz station are expecting to hear the kinds of chords, melodies, and lyrics that are characteristic of today’s Jazz genre. If they get a Country song instead, they won’t be happy! Radio stations need to keep listeners satisfied if they want them to stick around. If listeners are expecting to hear songs with a Country sound, that’s what the station needs to play, if they’re expecting Jazz, then Jazz is what the radio station gives them. 

 

If you write a song that straddles Country and Jazz — let’s say you throw a few cool jazz chords into your Country song — you may have trouble finding a publisher for it or an artist who will record it. Why? Because publishers, record labels and artists all know that radio airplay is essential if they want to reach their audience and sell records. 

 

If you are an independent artist, recording your own songs, you can take plenty of chances with your album cuts but you’ll still need a couple of songs that can get on the radio if you want to reach a wider audience. In at least two songs, try to aim for a general sound that characterizes your genre. 

 

 

CHOOSE A GENRE AND GET FAMILIAR WITH IT

Spend some time listening to current hits in the genre you want to write in. If you like Country music, listen to the top 20 current Country hits and study the chords, melodies, and lyrics to see what they have in common. What is it that Country audiences are excited about right now? Whether you want to write Rock, Pop, R&B/Soul or Hip-Hop, check out the current radio airplay charts to see which songs are getting the most play. These are the ones that listeners are eating up! 

 

“But,” I hear you say, “these songs being pushed hard by mega-record labels. That’s the only reason they’re hits!” Sure there’s plenty of money behind all of these songs — the big record labels can afford to buy plenty of ads and lots of promotion –but ultimately money can’t push a song to the top of the charts, only listeners can do that! 

 

You can find up-to-date Radio Airplay Charts at RadioAndRecords.com. Click on “Charts” and check out the ones you’re interested in. (If you don’t know which charts you’re interested in, check out a few. This is essential research for songwriters!) 

 

Make a list of the songs and artists in the top 15 or 20, then go over to iTunes or any legal download site and listen to the excerpts. Pay a couple of bucks to download the ones you like best. Don’t pick the DUDS you don’t like! Choose songs you wish YOU’D written.

 

Once you’ve found a genre you like and a couple of songs, listen to them carefully and study your genre. Look for the general, broad characteristics of your genre by asking the following questions as you listen.

 

LYRICS:

What themes are featured?

What kind of language is used: direct, slangy, poetic?

What sorts of characters turn up in these songs, including the singer? 

How does the lyric tell the listener what’s happening?

 

MELODY:

How much contrast is being used between sections?

How does the melody let you know when you’re in the verse and when you’re in the chorus?

How much repetition is used, how much variation in the melody line?

 

CHORDS:

Do you hear basic three-note chords primarily?

What other kinds of chords are being played? 

How frequently are the chords changing?

 

These are just a few of the questions that will help you study your genre. No one wants to sound exactly like everyone else but you DO want your song to incorporate enough of a genre’s characteristic sound so that it will fit into a radio format. Blend it with your own style to make sure YOU still sound like YOU but give it an extra push toward radio. 

 

Based on “Shortcuts to Hit Songwriting” by Robin Frederick

Copyright 2008 Robin Frederick. All rights reserved.